Welcome to the Pontiac Intelligence Documentation Center. Here you will find all of the information necessary to leverage the Pontiac Intelligence platform and reach your digital advertising goals. Our mission is to provide full-transparency, excellent customer service and access to detailed, step-by-step guidance for every step of the process.
Post Cookie Era Addressability Updates
There is a tremendous amount of information and discussion around changes on iOS and Google Chrome. We will be posting updates about what is happening and how we are planning to handle any changes. We will continue to evaluate the cookie-less identity solutions, and we feel we’re in good shape with our LiveRamp relationship, but more to come.
- Post Cookie Era Update #1 February 2021
- Post Cookie Era Update #2 March 2021: Identity Solutions, Contextual & Native
Getting Started with Pontiac
- Funding your Account
- Service Offerings
- Seat Settings
- Product Offerings & Targeting Strategies
- Setting up a Line Item
- Bid Recommendations
- Foot Traffic Attribution
- Pixel Creation & Implementation
- Creative Macros
- Troubleshooting Delivery Issues
- Improving Campaign Performance
- LiveRamp Tutorial
- Semcasting Tutorial
- Partnership Programs
- Case Studies
- Platform & Industry Glossary
- Pontiac Creative Acceptance Policy
If you are not yet a Pontiac client and would like more information, request a demo here.