White Label

Pontiac Intelligence offers the platform in a skinned version that can be customized to display your logo and color scheme on the user interface.  This version of the platform provides you with all the features of Pontiac, as well as the additional sub seat feature.  This feature allows your master account to link many sub seats to your account, giving you access into each sub seat, and the ability for each of your clients to set up their own payment method with a customizable margin set by you.  Pontiac sub seats are featured in both the Full White Label and Co Branded Solution.  

Why White Label?
Co-Branded White Label
Full Branded White Label

 

Why White Label?

Our White Label solution is perfect for Publishers looking to capture revenue from direct clients who do not meet their monthly minimums, and for Agencies who want to onboard and efficiently manage a multitude of clients.  Our fully comprehensive and unique platform offers clients a user  friendly, customizable platform, with access to Display, Native, Video, Audio, and CTV inventory.

Advantages of leveraging one of the two White Label solutions (each detailed below) are as follows:

  • Your Clients can securely enter and pay via their own credit card
  • You can set and manage your margins at the individual Client level
  • You can view metrics for all Advertisers under your Master Seat, as well as detailed reporting for each Client
  • There are no minimum spend requirements
  • Your logo and branding will be incorporated into the platform

Publishers: Create efficiencies by providing advertisers a self-service solution to programmatically purchase your inventory.  These advertisers can be limited to serve only on your inventory sources, at prices set by you, making it extremely easy to allow companies of all sizes and budgets to purchase media on your pages.

Agencies: Easily set up and manage multiple clients and advertisers.  Grant access to clients to the platform on a read only, or full user access if they like to be more hands on (or not at all if you prefer).  You can add and manage margins at the sub seat level, which is encompassed in all reporting, allowing you to send reports directly to your clients without manual intervention.

 

Co-branded White Label

Overview

With the co-branded White Label, the platform will show the Pontiac Intelligence name and logo as well as your own. We will build you a version of the platform with its own login page, and a url that displays your company such as, yourcompanynamehere.pontiac.media, allowing you to provide access to the platform through a unique URL. 

Pricing

There is no additional cost to leverage our co-branded White Label solution. 

Sub Seats

Sub seats are a unique feature to our platform that allow your clients to obtain access to the platform to either run or view their campaigns in their own Pontiac seat.  Your parent account will have a screen that allows you to manage all accounts connected to the master seat.  Through this you can manage additional margin on the seats, view all spending on the seat, as well as move into the specific seat for a more in-depth view.

Client seats will look identical to your master seat, but will not feature the sub seat admin tab.  Their seat will display metrics with your margin baked into the numbers so what they see is what they pay.  This margin can be customized at the seat level, meaning you can have different margins on different seats, by accessing the “Sub Seats” tab and clicking ‘Edit’.  In the popup window you will enter the margin you will take.  Pontiac Intelligence will send you a check equal to your margin, as outlined in the Pontiac Reseller Agreement.  

Getting Started

To move forward, reach out to your Account Manager about white labeling the platform.  From there, you will receive the Pontiac MSA and the Pontiac Reseller Agreement.  

Send us the assets detailed below and we will mock up the platform for you to preview and approve.  Once we have received these assets, allow 5 business days for our team to complete the build of the white labeled platform.

Required Assets
  1. Color #1 hex: 
  2. Color#2 hex:
  3. Splash Logo (520 x 291 px svg/png)
  4. Small Logo (119 x 28 px svg/png)
  5. Tiny Logo (48x48px svg/png)

 

Full Branded White Label

Overview

The full White Label solution removes the Pontiac name and logo fully from the platform, and only displays your company information.  Through a CNAME domain setup, you can create the exact URL you would like the platform to display.  This solution also offers email masking to send all reports, and receipts from an email domain that features your name, colors and logos.  This full white label will allow you to hide everything Pontiac from the platform including your very own registration page.  All signups from the customized registration page will automatically be added to your sub seat portal.  Note, if your clients are using LiveRamp, the Pontiac Intelligence name will appear in the Liveramp platform.

Your masked emails will come from an email that has been set up to be the automated delivery sender.  These will be for receipts of charges in the platform, and account notification emails, such as low account balance, seat deactivation, etc.

Pricing

To leverage our Full White Label Solution, there is a one-time, upfront cost of $1,000, and a monthly fee of $500.  All costs will be clearly outlined in any applicable legal agreements. 

Sub Seats

Pontiac sub seats are a unique feature to our platform that allow your clients to obtain access to the platform to either run or view their campaigns in their own Pontiac seat.  Your parent account will have a screen that allows you to manage all accounts connected to the master seat.  Through this you can manage the additional margin on the seats, view all spending on the seat, as well as move into the specific seat for a more in-depth view.

Client seats will look identical to your master seat, but will not feature the sub seat admin tab.  Their seat will display metrics with your margin baked into the numbers so what they see is what they pay.  This margin can be customized by seat, by accessing the “Sub Seats” tab and editing the seat.  In the popup window you will enter the margin that you will take.  Pontiac Intelligence will send you a check equal to your margin, as outlined in the Pontiac Reseller Agreement.

 

Getting Started

To get started, reach out to your Account Manger to discuss white labeling the Pontiac Platform.  From there, you will receive the Pontiac MSA and the Pontiac Reseller Agreement.  

Send us the assets detailed below and we will mock up the platform for you to preview and approve.  For this version the additional features require us to help setup the CNAME and email template setups.  Once we have received all of these assets, allow 10 business days for our team to complete the build of the white labeled platform.

Required Assets

Platform Appearance

  1. Color #1 hex: 
  2. Color#2 hex:
  3. Splash Logo (520 x 291 px svg/png)
  4. Small Logo (119 x 28 px svg/png)
  5. Tiny Logo (48x48px svg/png)

CNAME Setup/Registration page

  1. Wild Card SSL Certificate for the domain name
  2. Purchased domain name for the CNAME
  3. For the signup page (required to onboard new clients) we will require you to host the page, but we will supply the code

Email Template

  1. Email server you wish emails to come from
  2. Username
  3. Password
  4. Server Type