Release Date: October 21st, 2026

Navigation: Bidder > Inventory > Deals > Import Deal

The Sensitive Supply checkbox has been added to support privacy requirements across additional exchanges and inventory sources.

What’s New:

• Sensitive Supply: When enabled, IP data is hidden for the associated imported Negotiated Deal.
• Disney Deals: Sensitive Supply should be enabled for Deals provided by Disney properties, including Hulu, Disney+, ESPN, and ABC. If not selected during import, Disney Deals will be automatically identified through sample bid requests and Sensitive Supply will be enabled.
• AdsWizz & Triton Deals: Sensitive Supply is automatically enabled and cannot be modified for Deals from these exchanges.

This update helps ensure sensitive inventory is handled appropriately while simplifying Deal imports for exchanges with specific privacy requirements.