Pacing & Dayparts Weights Curve Update
Release Date: October 6th, 2026
The Pacing & Dayparts weights curve has been updated to make it clearer which time zone is being used for hourly pacing.
When Daily Pacing is set to Primetime or Custom, the Campaign’s selected Pacing Time Zone is now displayed beneath the hourly weights curve.
For example: Campaign Pacing Time Zone: EST (UTC-5)

This label appears at both the Campaign and Line levels and automatically reflects the Pacing Time Zone selected in Campaign Setup.
This is a UI update only and does not change how pacing or dayparting is applied.