Release Date: May 12th, 2026

Microsoft Curate is now available for curated deal setup.

In the Targeting section of the Line, the Curation tab now has a Use Microsoft Curated Deal option. When it is selected on a Line, Pontiac will automatically create a deal in Microsoft/Xandr and associate that deal with the line. This works the same as the existing Index Curate flow.

The following will get sent to Microsoft:

• Zip Codes
• Custom Audiences

This allows users to set up curated Microsoft deals directly from the line workflow without manually creating and associating the deal outside of Pontiac. It also helps increase scale by giving lines access to additional curated deal opportunities through Microsoft.