Select from the 5 Pontiac curated lists, or create your own custom Deal lists. Similar to a Site or App lists, you can now create custom PMP lists that can be associated to any Line in your seat for easy re-use. To create a Custom Deal List, select ‘New Deal List’, then add the Deals you would like to include. When creating a Line Item, open the ‘Targeting’ menu and in the ‘Deal Lists’ tab, simply add the list you created to associate all the Deals to the Line. For example, create a custom list of all Spanish deals and easily add this list to all CTV lines for Advertisers with a Spanish speaking Audience.