Release Date: June 10th, 2026

When automatically creating an Index Curate Deal, users can now optionally declare a Target CTR goal. This setting only applies to Index Curate Deals and does not apply to Microsoft curated deals.

On the Line level > Targeting > Curation tab, users can select Use Index Curated Deal. Once this setting is selected, the Use Target CTR option becomes available, allowing the user to select the desired Target CTR used to generate the deal. By default, Use Target CTR is unchecked and disabled.

A tooltip is available for the Use Target CTR setting: This will attempt to filter inventory to a specific CTR goal and could limit delivery. This will not work with CTV or audio campaigns.

The selectable Target CTR options are:

• Higher than 0%
• .01% or Higher
• .02% or Higher
• .05% or Higher
• .075% or Higher
• .1% or Higher
• .15% or Higher
• .2% or Higher
• .5% or Higher
• 1% or Higher

Note: Higher CTR goals will restrict delivery.