Duration Metrics
Release Date: July 15th, 2026

In Reporting > Custom Reporting, the following duration metrics are available in both Custom and Log Level reports for Video and Audio campaigns:
- Starts: The number of times the Video or Audio ad began playing.
- 25% Complete: The number of times the ad reached 25% of its total duration.
- 50% Complete: The number of times the ad reached 50% of its total duration.
- 75% Complete: The number of times the ad reached 75% of its total duration.
- Completions: The number of times the ad reached the end of its total duration.
These metrics can be used to measure how far users progressed through a Video or Audio ad.