On the bidder, in the ‘Custom Reports’ two new dimensions have been added to the Custom Report and Path to Conversion Report types:

• Device Type: Based on IAB-defined values, e.g., 1 = Mobile/Tablet, 2 = Personal Computer, 3 = Connected TV, 4 = Phone, 5 = Tablet, 6 = Connected Device, and 7 = Set Top Box.
• Inventory Type: Web or App.