Native Format A

Title	25 character max
Body	300 character max
Call to Action	25 character max
Icon aspect ratio	1:1
Image aspect ratio	1.91:1
Image size	1200×627
Image file size	200kb max
Image file format	JPG, GIF, PNG
Click URL	URL landing page (matches “sponsored by” brand)
Sponsored by:	25 character max
Placement	Triplelift, LiveIntent*, Sharethrough, Microsoft, MSN

Native Format B

Title	60 Character Max (35-45 preferred)
Image size	1000×750
Image file size	150kb max
Image file format	JPG, GIF, PNG
Click URL	URL landing page (matches “sponsored by” brand)
Sponsored by:	40 character max
Placement	Taboola

Native Format C

Title	60 Character Max (40 preferred)
Image Aspect Ratio	1.91:1
Image size	1200×627
Image file size	200kb max
Image file format	JPG, GIF, PNG
Click URL	URL landing page (matches “sponsored by” brand)
Sponsored by:	25 character max
Placement	Outbrain

Native Format D:

Title	25 Character Max
Body	300 Character Max
Icon Aspect Ratio	1:1
Click URL	URL landing page (matches “sponsored by” brand)
Sponsored by:	25 character max
Placement	Microsoft Outlook, MSN, EDGE