The Help Center is the primary way to contact the Pontiac team for platform support, troubleshooting, account questions, and feature requests.

Use the Help Center to submit a support ticket, provide relevant campaign or account details, attach screenshots or videos, and track responses from the Pontiac team in one place.

For the fastest response, include as much relevant information as possible when submitting your ticket, such as applicable IDs, names, screenshots, error messages, and a clear description of the issue.

Create a Support Ticket

Step 1: Navigate to the Help Center

You can access the Help Center in two ways:

1. From anywhere in the platform, select the Messages icon in the top navigation to open the Help Center.
2. Or, navigate to Admin > Help Center.

Step 2: Select Start New Conversation

Then select Start New Conversation to open the support ticket form and submit a new request to the Pontiac team.

1. Click on the Help Center tab.
2. Click the Start New Conversation button to open the support ticket form.
   • Here you will be able to submit a support ticket and the Pontiac team will efficiently and happily assist you with a variety of issues and questions.

Step 3: Fill Out the New Conversation Form

The following fields will appear:

• Title: Provide a brief summary of the issue or request.
• User: Your user name which will be auto-filled.
• Date: The date of submission which will be auto-filled.
• Urgency: Indicate how critical the issue is. Select Normal or Uber Important.
• Status: Current status of the ticket. This is set to Open by default. Once the issue is resolved you or a Pontiac team member will change the status to Resolved to close out the ticket.
• What can we help with?: Select the category that best matches your issue:
  • Product Support: Questions or issues related to the platform’s functionality.
  • Creative Issues: Problems related to creative (incorrect category, upload issue, macro questions, etc.).
  • Audience Onboarding: Requests or questions about importing or targeting audience segments (Liveramp or Transunion account set up, lookalike audience questions, creating custom pixel audiences, etc.)
  • Reporting: Questions or issues with analytics, metrics, or data exports.
  • Billing: Questions related to margin, invoicing, spend, or payment issues.
  • API: Issues or questions about API access, endpoints, or integrations.
  • White Label Issues: Problems specific to branded or custom instances of the platform.
  • Platform Suggestions: Requests for feature enhancements, improvements, or general feedback.
• Message: Provide a detailed description of the issue or question. To help the Pontiac team respond as quickly as possible, include all relevant IDs and/or Names where applicable. Examples include: User ID, the Advertiser ID and Name, Campaign ID and Name, Line ID and Name, Creative ID or Name, Pixel ID or Name, etc. The more specific information you provide, the faster and more accurately the support team can address your request.
• Additional Recipients: Email addresses of anyone who should receive update notifications for this conversation. Important: All responses must be made through the Help Center ticketing interface, not via the email notification, to ensure your updates are properly logged and tracked.
• Attachments: Upload screenshots or videos to support your ticket. This is especially useful for bug-related issues, as visual evidence can help the support team diagnose and resolve problems more quickly.

Step 4: Submit or Save

• Click Save to submit the ticket to the Pontiac team.
• Click Cancel if you do not want to submit.

The Pontiac team will review your ticket and provide assistance as quickly as possible.

View and Manage Support Tickets

After a ticket has been submitted, you can return to the Help Center at any time to view the conversation, review responses from the Pontiac team, provide additional information, or update the ticket status.

View a Response

When the Pontiac team responds to a ticket, the response will be added to the existing Help Center conversation.

1. Open the Help Center by selecting the Messages icon in the top navigation or navigating to Admin > Help Center.
2. Select the conversation you want to review.
3. Review the latest response and the previous conversation history.
4. Add a new response if additional information or follow-up is needed.

If email notifications are enabled for you or any Additional Recipients, an email may also be sent when the conversation is updated. All responses should still be made through the Help Center, rather than replying directly to the notification email, so the complete conversation remains logged in the ticket.

Close a Ticket

Once the issue or request has been resolved, the ticket can be closed by updating the Status from Open to Resolved. Either you or a Pontiac team member may mark the conversation as Resolved once no additional assistance is needed.

Resolved conversations remain available in the Help Center so you can refer back to the discussion if needed.

Reopen a Ticket

If additional assistance is needed after a ticket has been resolved, reopen the existing conversation by changing the Status from Resolved back to Open and adding a new response with any relevant details.

Whenever possible, reopen the existing ticket when your question relates to the same issue. This keeps the previous troubleshooting history, attachments, and responses together and gives the Pontiac team helpful context.

For a new or unrelated issue, select Start New Conversation and create a separate support ticket.

Bid Metrics

Bid metrics are displayed on the Advertiser, Campaign, and Line details pages to provide insight into the bid funnel, real-time delivery, and potential issues that may be affecting delivery.

• Time Frame: Select a time frame such as 15 minutes, 1 hour, 12 hours, or 1 day. Data is displayed in 5-minute intervals.
• Eligible Requests: Bid requests that meet the targeting criteria for the Line or Campaign, including settings such as deals, geo targeting, inventory targeting, audiences, and other targeting restrictions. If there are no eligible requests, the selected targeting criteria may be too restrictive or there may be no available inventory matching all criteria. See the Blockers graph and Troubleshooting delivery section below for more information.
• Bids: Bids placed on eligible requests. If a Line or Campaign has eligible requests but is not bidding, additional requirements or settings may be preventing bids from being placed. See the Troubleshooting delivery section below for more information.
• Imps: Confirmed impressions served by the Line or Campaign after winning an auction.
• Confirmed Spend:Confirmed spend generated by impressions served during the selected time frame.
• Avg Eligible Lines: Shows how many lines on average across the platform compete for impressions available to this line. Higher numbers indicate a lot of compeition of eligible inventory.
• Competitive Position: Shows how competitive is this line in the platform. Higher numbers near 1 means that this line’s bid price is very competitive.

Bid/Imp Ratios

Below the Bid Data section there is the Bid/Imp Ratios data.

• Time Frame: Select different time options such as 6 hours, 12 hours, 24 hours, and 48 hours.
• Imps to Bids Ratio: The ratio of impressions delivered to the number of bids placed. This provides insight into how frequently submitted bids result in won impressions.
  • A higher ratio indicates that a larger share of bids are winning and converting into impressions.
  • A lower ratio indicates that many bids are being submitted without winning, which may point to factors such as an uncompetitive bid price, auction competition, or deal/inventory conditions.
• Bids to Eligible Bids Ratio: The ratio of bid requests seen which match targeting to the number of bids placed. This provides insight into how frequently the platform bids after a request passes targeting eligibility.
  • A higher ratio indicates that the platform is bidding on a larger share of eligible requests.
  • A lower ratio indicates that requests are passing targeting eligibility but are frequently being filtered out before a bid is placed. This may point to additional serving requirements such as budget or pacing constraints, creative eligibility, frequency caps, bid requirements, or other bidder-level restrictions. If delivery is being limited by pacing or budget allocation, increasing the Budget Multiplier or enabling Catch Up ASAP may help increase bid volume.

Blockers

This horizontal bar graph shows the percentage of bid requests blocked by each category before the requests become eligible. Category percentages are calculated independently, so the chart is not a step-by-step funnel and the same request may be counted in more than one category.

Hover over a category to view its Blocked %, which represents that category’s share of all blocked counts across the categories shown. All category percentages sum to 100%. Total Blocked shows the total number of bid requests blocked by that category. Click a category in the legend to hide or restore it; the chart will automatically rescale based on the visible categories.

Troubleshoot Feature

On the Line level in the Performance tab, below the Bid Data section, there is the Troubleshoot section that runs a series of checks to help identify delivery blockers related to creatives, targeting, deals, bidding, and auction performance.

Checks

• Advertiser, Campaign, and Line Status: Confirms that the advertiser, campaign, and line are all active.
  • Pass: The Advertiser, Campaign, and Line are all active.
  • Fail: The following are inactive: {Object Name} (ID: {object_id}). To resolve this issue, set the inactive object(s) to active.
    • The failure message lists only the inactive objects and includes each object’s name and ID.
• Associated Audience Valid Records: Confirms that the effective audiences associated with the line have valid records available for targeting.
  • Pass: The associated audience(s) have valid records available for targeting: {audience_1} has {audience_1_records} valid records {audience_2} has {audience_2_records} valid records
  • Warning: The associated audience(s) have partially invalid record availability. The associated audience(s) have valid records available for targeting: {audience_1} has {audience_1_records} valid records. The associated audiences have 0 valid records and will not serve: {audience_2}, {audience_3}. These may limit overall delivery.
  • Fail: All associated audiences have 0 valid records and will not serve: {audience_1}, {audience_2}, {audience_3}
• Auction Win Validation: Confirms the line is winning impressions
  • Pass: The line is successfully winning auctions.
  • Fail: The line is not winning impressions. If recently launched and targeting Index inventory, there may be a review period of up to 24 hours.
  • Tooltip: Checks for impressions served in the last 48 hours. Recently won impressions may appear in Bid Data before this check updates. For the most current impressions served and confirmed spend activity, refer to the Bid Data section.
• Bid Price vs Deal Floor Validation: Ensures bids meet deal floor requirements
  • Pass: Bid price meets or exceeds the floor price requirements for targeted deal(s).
    Fail: The line is not bidding because bid price is below deal floor. Deal {deal_name} ({deal_id}): Deal Floor {floor_price}, Current Bid {bid_price}
  • Note that even if this test passes, you may need to increase bids to win more auctions.
• Creative Active Status: Ensures at least one creative is active
  • Pass: At least one creative associated with the line is active and eligible to receive bid requests.
  • Fail: The line is not showing eligible requests because there are no active creatives associated.
• Creative Approval Status: Ensures at least one creative is approved
  • Pass: At least one creative associated with this line is approved and eligible to receive bid requests.
  • Fail: The line is not showing eligible requests because the creative(s): {creative_ids} are not approved.
• Creative Duration Compatibility: Validates duration support for video/audio creatives
  • Pass: At least one creative duration(s) is supported by the targeted deal(s).
  • Fail: The line is not showing eligible requests because creative durations are not supported by the targeted deal(s).
• Creative Size Compatibility: Validates creative size against deal requirements
  • Pass: At least one creative size is supported by the targeted deal(s).
  • Fail: The line is not showing eligible requests because creative sizes are not supported by the targeted deal(s).
• Creative Sensitive Category Compatibility: Validates category compatibility
  • Pass: Creative sensitive category is compatible with at least one targeted deal.
  • Fail: The line is not showing eligible requests because the creative(s): {creative_ids} must target a deal that allows for the creative’s sensitive category. If a creative has a sensitive category, it is not eligible to run on the open exchange.
• Daily Budget: Confirms that the line’s calculated daily budget is greater than $0.
  • Pass: The line has a daily budget of {line_daily_budget} and is eligible to spend.
  • Fail: The line is not eligible to spend because its calculated daily budget is $0.
    • The message identifies the applicable budget setting or settings that may need to be updated.
    • Depending on the line’s budget configuration, this may include:
      • Line Budget Allocation Weight
      • Line Budget Multiplier
      • Current Flight Budget
      • Current Flight Line Budget Allocation Weight
      • Current Flight Line Budget Multiplier
    • Only settings applicable to the line’s current budget and flight configuration are included.
    • The check will also fail when the campaign, flight, or line has no remaining budget.
      • Remaining Budget Fail: The line is not eligible to spend because the remaining budget is $0. If the line should continue delivering, increase the applicable campaign, flight, or line budget.
• Dayparts Status: Confirms whether the line is currently eligible to serve based on its configured dayparting schedule.
  • Pass: The line is currently inside its active daypart window and is eligible to serve based on its dayparting schedule.
  • Fail: The line is currently outside of its active daypart window and is not eligible to serve based on its configured dayparting schedule.
    • A failed result reflects the line’s eligibility at the time the check is run. The line may become eligible when its next active daypart window begins.
• Deal Bid Request Availability: Confirms targeted deals are sending requests
  • Pass: Targeted deal(s) are actively sending bid requests and eligible inventory is available.
  • Fail: The line is not showing eligible requests because the deal(s): {deal_ids} are not sending bid requests.
• Deal Device Type Compatibility: Validates device targeting matches deal traffic
  • Pass: At least one targeted device type is compatible with device types observed in the targeted deal(s).
  • Fail: The line is not showing eligible requests because the deal(s): {deal_ids} do not support the targeted device types.
• Deal Exchange Compatibility: Ensures exchange alignment with deals
  • Pass: At least one targeted exchange aligns with exchanges serving the targeted deal(s).
  • Fail: The line is not showing eligible requests because the deal(s): {deal_ids} and targeted exchanges are not aligned.
• Deal Inventory Type Compatibility: Validates that the line’s selected Inventory Type is compatible with the inventory type of its targeted deal(s). A line only needs one compatible targeted deal for this check to pass.
  • Pass: At least one targeted deal matches the line’s selected Inventory Type, and the line is eligible to receive bid requests.
  • Pass – Deal Inventory Type Undefined: The targeted deal(s): {deal_ids} do not have an Inventory Type defined. Compatibility with the line’s Inventory Type: {line_inventory_type} cannot be confirmed. Please review manually.
  • Fail: No targeted deals match the line’s current Inventory Type: {line’s inventory type}. Update the line’s Inventory Type or target compatible deals to enable delivery.
  • Line Inventory Type and Compatible Deal Inventory Type
    • Web: Web or Combined
    • In App: In App or Combined
    • Combined: Web, In App, or Combined
• Deal Media Type Compatibility: Confirms creative type matches deal media type
  • Pass: At least one creative type is compatible with the targeted deal(s).
  • Fail: The line is not showing eligible requests because the deal(s): {deal_ids} have media types that do not match the associated creatives.
• Deal Publisher Approval Status: Verifies publisher approval requirements
  • Pass: At least one targeted deal has satisfied publisher approval requirements and is eligible for bidding.
  • Fail: The line is not showing eligible requests because the deal(s): {deal_ids} require publisher approval.
• Deal Required Field Presence: Ensures required fields are present in requests
  • Pass: At least one targeted deal is passing the required field(s) in bid requests and is eligible for delivery.
  • Fail: The line is not showing eligible requests because the deal(s): {deal_ids} do not pass the required field(s) in bid requests. Deal {deal_id}: Missing {field_name}
• Deal Targeting Intersection: Ensures campaign and line deal targeting overlap
  • Pass: Campaign and line deal targeting settings intersect.
  • Fail: Campaign and line deal targeting parameters have no intersection. Ensures that when targeting is applied to both levels that they match or have an intersection.
• Device Targeting Intersection: Confirms device targeting alignment
  • Pass: Campaign and line device targeting settings intersect.
  • Fail: Campaign and line device targeting parameters have no intersection. Ensures that when targeting is applied to both levels that they match or have an intersection.
• Exchange Targeting Intersection: Confirms exchange targeting alignment
  • Pass: Campaign and line exchange targeting settings intersect.
  • Fail: Campaign and line exchange targeting parameters have no intersection. Ensure that when targeting is applied to both levels that they match or have an intersection.
• Geo Targeting Intersection: Confirms geo targeting overlap
  • Pass: Campaign and line geo targeting settings intersect.
  • Fail: Campaign and line geo targeting parameters have no intersection. Ensure that when targeting is applied to both levels that they match or have an intersection.
• Microsoft Creative Audit Approval: Validates Microsoft exchange approval (if applicable)
  • Pass: At least one creative is approved for the Microsoft exchange and eligible to receive bid requests.
  • Fail: The line is not showing eligible requests because the creative(s): {creative_ids} are not approved for Microsoft.

Additional Notes

• If no deals are targeted (open exchange), all deal-related checks pass with: No deals targeted; check not applicable for open exchange.

Inventory Availability

The Line Performance tab now includes an Inventory Availability section. This section appears near the top of the Performance tab, under the pacing bars, and allows users to run and review Inventory Availability reports directly from the Line.

Select Run Report to generate a new Inventory Availability report for the line.

The report is generated using the line’s current configuration, including:

• Inventory type
• Creative type
• Advertiser
• Campaign
• Line
• Effective targeting (Intersection of the Campaign and Line)
• Audiences (only Line level)
  • If audiences are applied to the Campaign level, users can manually add an additional group and then run the report, but it will not be automatically included.
  • See Boolean Logic for more details on any and all logic for targeting between groups.

After a report is submitted, it appears in the Inventory Availability report table for that line.

The table includes:

• Report Status: Shows whether the report is processing, complete, or has an issue
• Report ID
• Report Name: Generated using the line name and date. When users click on the name, they are taken to the full report.
• Date Submitted

Reports are ordered by Date Submitted, with the newest reports shown first.

Results

Once the Report has finished processing, click on the Report Name to see the results. See the documentation here for a deep dive into Inventory Availability Reports: Inventory Availability Tool

Additional Manual Checks and Considerations

1. Are there any eligible requests? If no, here are some steps to troubleshoot the lack of eligible requests:
   • Check the creative audit status on your ads, this can be seen in the Advertiser screen next to the creative ID.
     • If the status is ‘pending’ (yellow caution symbol) there cannot be eligible requests until your ads are audited by the Pontiac audit team. Keep in mind that the audit process may take up to one business day.
     • If your creative is rejected, it will not be able to serve on the Pontiac platform. Review our creative acceptance policy for more information on prohibited content.
   • Run an Inventory Availability Report with the selected targeting parameters applied. If there are no estimated daily impressions available or the estimate is very low, your targeting may be too restrictive and should be expanded to find eligible impressions that meet your requirements.
   • Ensure that your Line’s Inventory Type: Web, In-App, Or Combined is aligned with your Media Type: Audio, Display, OLV, Streaming/CTV, Device Type: PC, Phone, Tablet, Connected TV, Connected Device, Set Top Box, and Creative Type: Display, Native, HTML5, Audio, Video.
   • Check your Campaign and Line set ups to verify that there are no conflicting targeting parameters. For example, if the Campaign was set to target the state of Florida and the Line set to target the state of Alabama, the Line would not be able to serve. An impression must meet the targeting criteria of both the Line and Campaign to be eligible.
   • Check sample logs on the Deal for publisher b-cats and any specific creative requirements such as duration, bitrate, etc. Verify that your creative meets all platform and publisher specs. For more information and guidance on this, refer to the Publisher Specs & Approval Process.
   • If your Inventory Type is set to App, you should not target any Contextual AI segments. Contextual AI is only available when the Inventory Type is set to Web or Combined because it works by analyzing text heavy content of web pages to determine the context of the ad placement. Since mobile apps do not have web page content for the AI to analyze, Contextual AI cannot classify them, and targeting these segments on App inventory will result in no eligible bids.
   • If you have content level targeting lists applied, check the Deal sample logs to verify that these values are correctly formatted and in the correct field. Values in these lists will need to be exact matches to the values in the bid request (except for capitalization).
   • If you have ‘Require X’ applied on content level fields (require network, require channel, etc), check the deal sample logs for the deals targeted to see if they are passing values in these fields. If they are not populating these fields, you will need to select other deals that pass this info, or remove this setting from targets.
   • Check the Deals table in the ‘Inventory’ tab for the ‘last served’ date on the Deals being used. If this date is not current, it is possible the Deal has expired, but has not yet been removed from the system. Reach out via the Help Center for assistance with this Deal.
   • Check the Deal’s sample logs of the Deal being targeted in the ‘Inventory’ tab to ensure that the correct creative sizes, duration, bitrate, deal bid floor, etc. are all aligned with the setup.
2. If there are eligible requests, are there bids being placed? If no, here are some steps to troubleshoot the lack of bids:
   • Check the Deals table for ‘publisher approval’ required column. If the Deal requires approval, you will need to submit a request via the Help Center to start the approval process for that deal. Once your creative is approved, this will appear below the creative preview in the section ‘Approved for: ‘ with the publisher name. You can find more info on this here: Creative Audit
   • Check for ‘sensitive categories allowed’ on the targeted Deals if your creative has been flagged as sensitive. These creatives will only be eligible to run on deals that have explicitly been marked this category as accepted. You can find more information on this here: Sensitive Creatives
   • Reach out through the Help Center for further technical assistance if you try the above recommendations and are still not seeing bids on eligible impressions.
   • Ensure that you are bids are set up correctly.
     • When using Basic Bids, ensure that the Bid Price is higher than the Deal(s) that you are targeting. If targeting multiple Deals on one Line, use Advance Bid Controls to set a bid for each Deal independently. In order to be eligible to bid on every Deal that is appended to your Line, you must set your Max Bid Price higher than the floor of the most expensive deal to bid on all Deals. Otherwise, you will only bid on deals with inventory that is at or below your Max Bid Price.
3. If there are bids being placed, are there impressions being won? If no, here are some steps to troubleshoot the lack of wins:
   • Remove bid at floor price – if you are bidding higher than the floor but have this feature enabled, you will only be bidding at the floor and may be missing out on impressions that could’ve been winning with your max bid.
   • If you do not have ‘bid at price floor’ applied, you may still want to test incremental increases in the bid to see if more impressions can be won at a higher price point and kick start delivery.
   • The publishers targeted may have additional specs or creative requirements that are blocking your creatives from serving. In most cases the specs can be found on the publishers website. The sample logs on the CTV landscape report also provide insight into requirements such as bit rates, video protocol (vast version) & more.
   • Reach out out through the Help Center for further technical assistance if you have tried the above recommendations and are still unable to see impressions won.
4. If there are impressions being won, but the Line or Campaign is not meeting expectations for delivery, the following are suggestions to increase scale/pacing:
   • Run an Inventory Availability Report on the Line and ensure that there are estimated daily impressions based on your set up. If there are no estimated daily impressions available or the estimate is very low:
     • Run the report again without selected deals to identify other deals with available inventory that align with the campaign’s targeting.
     • Your targeting may need to be expanded to allow the Line to serve. Can you add additional inventory, expand the geo or audience size, etc.?
     • The Inventory Availability Report will also provide insight into the bid floors across the inventory within a deal, geo, etc.
   • Increase the Budget Multiplier. Note that this should be inline with how the Line is pacing.
   • Increase the Budget Allocation Weights: Allocate more budget to Lines that are pacing well and have capacity to scale.
   • Apply ‘Catchup ASAP’ in the Pacing section to either the Campaign or specific Lines.
   • Increase Frequency Caps
   • A low win rate is most likely due to the bid on the Line, test incremental increases to see how this affects Line delivery.

Targeting settings in Pontiac can be applied at either the Campaign level and/or the Line level. Understanding how these interact is key to ensuring your impressions remain eligible.

The Intersection Rule

• Campaign level targeting acts as a global filter for all line items under that campaign.
• Line level targeting applies only to the specific line.
• When targeting is applied at both levels, the effective targeting is the intersection of the two:
  • Effective Targeting = Campaign Targeting ∩ Line Targeting
• This means an impression must satisfy all conditions applied at both levels in order to be eligible.
  

Best Practices

• Use campaign level targeting when the parameter applies universally to all lines (e.g., every line must serve only in the US).
• Use line level targeting when the parameter is unique to a strategy (e.g., one line targets ZIPs in California, another in New York).
• Apply settings at one level only whenever possible, unless the intent is to explicitly restrict eligible inventory via intersection.

The IAB category assigned to your creative can be found by clicking on the creative name to open the creative details window. This field is displayed below the creative in the ‘Creative Category’ field:

These categories come from the Open RTB Specs, that can be found here in table 5.1 ‘Content Categories’: Open RTB Specs v2.5

If you believe your creative has been assigned an incorrect IAB category, please submit a ticket through the Help Center. Be sure to include the Advertiser Name and ID associated with the creative in question so we can assist you promptly.

Creative audit results will be displayed under ‘Audit Status’ next to the name of the Creative, in the ‘Creatives’ section of the Advertiser, Campaign, or Line. If your Creative is rejected, a red box will appear here. Hover over this symbol to view additional information about the audit status. Pontiac Intelligence is unable to change the audit results of Xandr/AppNexus & RiskIQ. 

Audit results can only be changed by resolving the issue that caused the Creative to be rejected. If you think your Creative was rejected incorrectly, reach out to the Pontiac Team through the Help Center.

• Rejected, Does not display properly: First check to see if there is a preview of the Creative in the green preview box in Pontiac and verify that the Creative fits in the designated area. If it does not fit correctly in the box you may have chosen the incorrect Creative size. You can edit the size then select ‘Save’. The Creative will be sent to audit and this process may take up to one business day to complete.
• Rejected, Fails to render: If you are using an ad server tag, verify that the code you uploaded in Pontiac renders on your end. Check with your ad server that the tag is active and available. Email your Account Manager or reach out through the Help Center for additional help.
• Rejected, Creative brand does not match Creative landing page: The brand displayed in the ad should match the brand of the website that the ad is driving users to. In order for this Creative to be accepted, you must change the brand displayed in the Creative, or change the Click URL to drive to this brand’s website. If you are driving to a third-party marketplace or other page that does not depict your branding, such as Amazon, check the ‘Use Alternative Mobile Click Url’ and enter a URL that contains the same branding represented in your ad. The audit team will use this URL to validate the branding represented in the creative. This will not be used as the landing page for the creative. Once you have edited the Creative details, ‘Save’ and close the Creative upload window. The Creative will be sent to audit and this process may take up to one business day to complete
• Rejected, Creative does not click through properly: Your Creative will be rejected if the Creative is clicked and does not open a landing page, if the Creative is clicked and a landing page opens, but no content loads or if the Creative is clicked and a landing page loads, but an error keeps any content from being displayed. In any of these cases you must either update the landing page and then click ‘Reaudit’ or change the Click URL for the Creative and click ‘save’. The Creative will be sent to audit and this process may take up to one business day to complete.
• Rejected, Malicious: Your account will be suspended, you will be notified in writing and an investigation will take place within three business days. Pontiac clients who upload ads deemed malicious will lose access to the platform and forfeit deposited funds.