Hosted Video

Max ad length	60 seconds
File format	VAST 4.0, MP4
Max file size	100 MB
Unit size	Matches player size selected
Resolution	1280×720 (1.77 Aspect Ratio Recommended)
Video Bit Rate	2500kbps Maximum
Frame Rate	Min of 14 FPS (30 FPS recommended)

CTV

Max ad length	:15 seconds or :30 seconds
File format	VAST 4.0, MP4
Max file size	100 MB
Unit size	1080×1920
Min Resolution	1280×720 (sometimes notated as 720p)
Min Bit Rate	2,000 kbps
Frame Rate	24-25 or 29-30 FP
3rd party tracking	1×1 tracking pixels accepted
Codec	H.264

Open Exchange Audio

Length	:15 seconds or :30 seconds or :60 seconds
File Format	MP3
File Size	1MB
Bit rate	At least 128 kbps bit rate / 44100 Hz sample rate

Spotify Audio File

Length	:15 seconds or :30 seconds
File Format	MP3
File Size	1MB
WAV bit rate	16-bit 44.1 kHz
MP3 bit rate	At least 192 kbps

Ad Server Tag

Banner Sub Type	iFrame, Raw HTML
Click tracking requirements	Must include AppNexus’ macro ${CLICK_URL} to track clicks in Pontiac
Video & Audio file format	VAST 4.0

To use an ad server tag, reach out through the Help Center to request access. Ad server tag requests are approved on a case by case basis. Please allow 2 business days for this request to be processed. You must include AppNexus’ macro ${CLICK_URL} to ensure that clicks are properly tracked in Pontiac. For additional macros see here: Creative Macros