The Campaign Creatives section allows users to associate eligible Creatives that have already been uploaded to the Advertiser. Creatives are created and edited at the Advertiser level and cannot be uploaded or modified directly from the Campaign.

When Manage Creatives is enabled in the Campaign Setup, as shown above, Creatives associated with the Campaign are inherited by its Lines. This is useful when the same set of Creatives should be eligible across all Lines in the Campaign.

If Creative management is handled at the Line level, Creatives can instead be associated individually with each Line, allowing different Lines to use different Creative sets.

Associate a Creative to the Campaign

1. Select the desired Campaign.
2. Enter Edit mode.
3. In the Campaign Setup, enable Manage Creatives if it is not already selected.
4. Select Associate Creatives.

5. The table on the left displays all eligible Creatives uploaded under the Campaign’s Advertiser. Select the green (+) button next to a Creative to associate it with the Campaign. The Creative will move to the table on the right.
6. Close the Associate Creatives window.
7. Select Submit in the upper-right corner of the Edit screen to save the changes.

For information on uploading, editing, auditing, and managing Creatives, see the Creatives documentation.