{"id":8095,"date":"2022-07-18T16:10:23","date_gmt":"2022-07-18T16:10:23","guid":{"rendered":"https:\/\/wiki.pontiac.media\/?docs=art-documentation\/inventory-availability-tool"},"modified":"2023-11-15T15:47:57","modified_gmt":"2023-11-15T15:47:57","slug":"inventory-availability-tool","status":"publish","type":"docs","link":"https:\/\/wiki.pontiac.media\/?docs=art-documentation\/inventory-availability-tool","title":{"rendered":"Inventory Availability Tool"},"content":{"rendered":"\n

The Inventory Availability Tool is a forecasting tool designed to provide Advertisers with data and information regarding the inventory that can be purchased through the Pontiac DSP. Using historical data and delivery trends as well as the Pontiac forecasting formula, Inventory Availability reports provide insights for planning successful media buying strategies. These reports can be utilized to check the feasibility of a combination of targeting parameters, inform bid strategy, build performance benchmarks, and estimate available scale. Inventory report data is limited to the United States at this time.<\/strong><\/p>\n\n\n\n

To create an Inventory Availability Report, log in to the Pontiac platform and use the switch in the top right corner to enter the \u2018ART\u2019 section of the platform. If you do not see the \u2018ART\u2019 button, reach out to the Pontiac Support Team through the Help Center. Once you are in the \u2018ART\u2019 section, open the \u2018Inventory Availability\u2019 tab. Click the \u2018New Report\u2019 button. Give the report a name and select the end date of the report. The start date will automatically populate for 180 days before the end date selected.<\/p>\n\n\n\n

Then select \u2018Edit Targeting\u2019 and select one or more targeting parameters for which you would like to create a forecast report from the following:<\/p>\n\n\n\n