{"id":3442,"date":"2021-06-18T15:53:39","date_gmt":"2021-06-18T15:53:39","guid":{"rendered":"https:\/\/wiki.pontiac.media\/?page_id=3442"},"modified":"2025-03-26T17:42:29","modified_gmt":"2025-03-26T17:42:29","slug":"segment-performance-2","status":"publish","type":"docs","link":"https:\/\/wiki.pontiac.media\/?docs=new-test-section\/reporting\/standard-reporting\/segment-performance-2","title":{"rendered":"Segment Performance"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-9681 size-full\" src=\"https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2021\/06\/Screenshot-2025-03-26-104103.png\" alt=\"\" width=\"3183\" height=\"1409\" srcset=\"https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2021\/06\/Screenshot-2025-03-26-104103.png 3183w, https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2021\/06\/Screenshot-2025-03-26-104103-300x133.png 300w, https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2021\/06\/Screenshot-2025-03-26-104103-1024x453.png 1024w, https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2021\/06\/Screenshot-2025-03-26-104103-768x340.png 768w, https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2021\/06\/Screenshot-2025-03-26-104103-1536x680.png 1536w, https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2021\/06\/Screenshot-2025-03-26-104103-2048x907.png 2048w\" sizes=\"auto, (max-width: 3183px) 100vw, 3183px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">This section will display a chart with the number of impressions by Audience segment, along with a second metric of your choice (Total Clicks, Total Pc Conversions, Total Pv Conversions or Total Spend). Below the chart, all of the data is available in a table that can be downloaded as a CSV file by clicking the black down arrow next to the search bar. This provides insight into who your campaign is serving impressions to and which segments are converting.<\/span><\/p>\n","protected":false},"author":1,"featured_media":0,"parent":1068,"menu_order":5,"comment_status":"closed","ping_status":"closed","template":"","doc_tag":[],"class_list":["post-3442","docs","type-docs","status-publish","hentry","no-post-thumbnail"],"comment_count":0,"_links":{"self":[{"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs\/3442","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs"}],"about":[{"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/types\/docs"}],"author":[{"embeddable":true,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=3442"}],"version-history":[{"count":1,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs\/3442\/revisions"}],"predecessor-version":[{"id":9683,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs\/3442\/revisions\/9683"}],"up":[{"embeddable":true,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs\/1068"}],"next":[{"title":"Geo Region Reporting","link":"https:\/\/wiki.pontiac.media\/?docs=new-test-section\/reporting\/standard-reporting\/geo-region-reporting","href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs\/1097"}],"prev":[{"title":"Device Type Reporting","link":"https:\/\/wiki.pontiac.media\/?docs=new-test-section\/reporting\/standard-reporting\/device-type-reporting","href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs\/1094"}],"wp:attachment":[{"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=3442"}],"wp:term":[{"taxonomy":"doc_tag","embeddable":true,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=%2Fwp%2Fv2%2Fdoc_tag&post=3442"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}