{"id":14055,"date":"2026-07-15T21:38:29","date_gmt":"2026-07-15T21:38:29","guid":{"rendered":"https:\/\/wiki.pontiac.media\/?docs=platform-updates\/new-features\/july-2026\/onspot-geo-fencing-audience-generator"},"modified":"2026-07-16T14:44:28","modified_gmt":"2026-07-16T14:44:28","slug":"onspot-geo-fencing-audience-generator","status":"publish","type":"docs","link":"https:\/\/wiki.pontiac.media\/?docs=platform-updates\/new-features\/july-2026\/onspot-geo-fencing-audience-generator","title":{"rendered":"Onspot Geo Fencing Audience Generator"},"content":{"rendered":"\n<p>Release Date: July 15th, 2026<\/p>\n\n\n\n<p>The Onspot Geo Fencing tool allows users to create custom location-based audiences directly within the platform. Geo fencing audiences are available under Audiences &gt; Third Party Audiences &gt; Geo Fencing.<\/p>\n\n\n\n<p>From this section, users can view existing geo fencing audiences and create new ones. The table includes:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Name<\/li>\n\n\n\n<li>Record Count<\/li>\n\n\n\n<li>Start Date<\/li>\n\n\n\n<li>End Date<\/li>\n\n\n\n<li>Expiration Date<\/li>\n\n\n\n<li>Type: Rolling or Static<\/li>\n<\/ul>\n\n\n\n<p>To create a new Geo Fencing audience, click the New Geo Fence button:<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"911\" height=\"1024\" src=\"https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2026\/07\/Screenshot-2026-07-16-074149-911x1024.png\" alt=\"\" class=\"wp-image-14071\" srcset=\"https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2026\/07\/Screenshot-2026-07-16-074149-911x1024.png 911w, https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2026\/07\/Screenshot-2026-07-16-074149-267x300.png 267w, https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2026\/07\/Screenshot-2026-07-16-074149-768x863.png 768w, https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2026\/07\/Screenshot-2026-07-16-074149-80x90.png 80w, https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2026\/07\/Screenshot-2026-07-16-074149.png 976w\" sizes=\"auto, (max-width: 911px) 100vw, 911px\" \/><\/figure>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Enter the audience Name, then select one of the following audience types:\n<ul class=\"wp-block-list\">\n<li>Rolling: A Rolling audience continuously refreshes based on a selected lookback period.\n<ul class=\"wp-block-list\">\n<li>Lookback: Select a lookback period of up to 90 days.<\/li>\n\n\n\n<li>Refresh: Choose whether the audience should refresh weekly or monthly.<\/li>\n\n\n\n<li>The audience will be updated as new qualifying location data becomes available.<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li>Static: A Static audience is created using a fixed date range.\n<ul class=\"wp-block-list\">\n<li>Start Date<\/li>\n\n\n\n<li>End Date<\/li>\n\n\n\n<li>Static audiences expire 90 days after they are created.<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Define the Geo Fence\n<ul class=\"wp-block-list\">\n<li>Use the search bar to enter in a location name or address of the geo fence area.<\/li>\n\n\n\n<li>Click on the borders of the area that you would like to geo fence. If needed the delete shape button can be used to start over.<\/li>\n\n\n\n<li>Once happy with the shape, click Submit.<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li>After the audience is created and processed, it can be Associated to the desired Advertiser and used for campaign targeting.\n<ul class=\"wp-block-list\">\n<li>Click the Associate button.<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"180\" src=\"https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2026\/07\/Screenshot-2026-07-15-144612-1024x180.png\" alt=\"\" class=\"wp-image-14060\" srcset=\"https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2026\/07\/Screenshot-2026-07-15-144612-1024x180.png 1024w, https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2026\/07\/Screenshot-2026-07-15-144612-300x53.png 300w, https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2026\/07\/Screenshot-2026-07-15-144612-768x135.png 768w, https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2026\/07\/Screenshot-2026-07-15-144612.png 1374w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Select the desired Advertiser from the dropdown menu and click Associate.<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"630\" height=\"182\" src=\"https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2026\/07\/Screenshot-2026-07-15-144715.png\" alt=\"\" class=\"wp-image-14061\" srcset=\"https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2026\/07\/Screenshot-2026-07-15-144715.png 630w, https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2026\/07\/Screenshot-2026-07-15-144715-300x87.png 300w\" sizes=\"auto, (max-width: 630px) 100vw, 630px\" \/><\/figure>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Navigate to Advertiser and then select the Campaign or Line that you would like to use the Geo Fencing audience for.<\/li>\n\n\n\n<li>Enter Edit mode.<\/li>\n\n\n\n<li>Click the Associate Audiences and search for your Geo Fencing audience Name or ID.<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"224\" src=\"https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2026\/07\/Screenshot-2026-07-15-144838-1024x224.png\" alt=\"\" class=\"wp-image-14062\" srcset=\"https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2026\/07\/Screenshot-2026-07-15-144838-1024x224.png 1024w, https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2026\/07\/Screenshot-2026-07-15-144838-300x66.png 300w, https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2026\/07\/Screenshot-2026-07-15-144838-768x168.png 768w, https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2026\/07\/Screenshot-2026-07-15-144838-1536x336.png 1536w, https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2026\/07\/Screenshot-2026-07-15-144838.png 1544w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Add New Group and drag and drop the audience to the right hand side. <\/li>\n\n\n\n<li>Save edits made.<\/li>\n<\/ul>\n\n\n\n<p>The Geo Fencing audience is now applied to your Campaign or Line.<\/p>\n","protected":false},"author":17,"featured_media":0,"parent":13808,"menu_order":18,"comment_status":"closed","ping_status":"closed","template":"","doc_tag":[],"class_list":["post-14055","docs","type-docs","status-publish","hentry","no-post-thumbnail"],"comment_count":0,"_links":{"self":[{"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs\/14055","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs"}],"about":[{"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/types\/docs"}],"author":[{"embeddable":true,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/users\/17"}],"replies":[{"embeddable":true,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=14055"}],"version-history":[{"count":6,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs\/14055\/revisions"}],"predecessor-version":[{"id":14072,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs\/14055\/revisions\/14072"}],"up":[{"embeddable":true,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs\/13808"}],"prev":[{"title":"Targeting Dropdown List","link":"https:\/\/wiki.pontiac.media\/?docs=platform-updates\/new-features\/july-2026\/targeting-dropdown-list","href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs\/14047"}],"wp:attachment":[{"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=14055"}],"wp:term":[{"taxonomy":"doc_tag","embeddable":true,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=%2Fwp%2Fv2%2Fdoc_tag&post=14055"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}