{"id":1280,"date":"2021-01-07T14:32:45","date_gmt":"2021-01-07T14:32:45","guid":{"rendered":"https:\/\/wiki.pontiac.media\/?page_id=1280"},"modified":"2023-05-17T20:05:19","modified_gmt":"2023-05-17T20:05:19","slug":"why-white-label","status":"publish","type":"docs","link":"https:\/\/wiki.pontiac.media\/?docs=white-label\/why-white-label","title":{"rendered":"Why Partner with Pontiac?"},"content":{"rendered":"\n<p><span style=\"font-weight: 400;\">Our Partnership Programs are perfect for Publishers looking to capture revenue from direct clients who do not meet their monthly minimums, and for Agencies who want to onboard and efficiently manage a multitude of clients.&nbsp; Our fully comprehensive and unique platform offers clients a user&nbsp; friendly, customizable platform, with access to Display, Native, Video, Audio, CTV and Digital Out of Home inventory.<\/span><br>\n<span style=\"font-weight: 400;\">Advantages of leveraging these solutions are as follows:<\/span><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Your Clients can securely enter and pay via their own credit card<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">You can set and manage your margins at the individual Client level<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">You can view metrics for all Advertisers under your Master Seat, as well as detailed reporting for each Client<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">There are no minimum spend requirements<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Your logo and branding will be incorporated into the platform (co-branded only)<\/span><\/li><\/ul>\n\n\n\n<p><b>Publishers<\/b><span style=\"font-weight: 400;\">: Create efficiencies by providing advertisers a self-service solution to programmatically purchase your inventory.&nbsp; These advertisers can be limited to serve only on your inventory sources, at prices set by you, making it extremely easy to allow companies of all sizes and budgets to purchase media on your pages.<\/span><br> <b>Agencies<\/b><span style=\"font-weight: 400;\">: Easily set up and manage multiple clients and advertisers.&nbsp; Grant access to clients to the platform on a read only, or full user access if they like to be more hands on (or not at all if you prefer).&nbsp; You can add and manage margins at the sub seat level, which is encompassed in all reporting, allowing you to send reports directly to your clients without manual intervention.<\/span><\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"882\" height=\"525\" src=\"https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2023\/03\/Screenshot-2023-03-27-141519.png\" alt=\"\" class=\"wp-image-8772\" srcset=\"https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2023\/03\/Screenshot-2023-03-27-141519.png 882w, https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2023\/03\/Screenshot-2023-03-27-141519-300x179.png 300w, https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2023\/03\/Screenshot-2023-03-27-141519-768x457.png 768w, https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2023\/03\/Screenshot-2023-03-27-141519-370x220.png 370w\" sizes=\"auto, (max-width: 882px) 100vw, 882px\" \/><figcaption>*Additional fees may apply for custom pixel domains<\/figcaption><\/figure>\n","protected":false},"author":1,"featured_media":0,"parent":603,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","doc_tag":[],"class_list":["post-1280","docs","type-docs","status-publish","hentry","no-post-thumbnail"],"comment_count":0,"_links":{"self":[{"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs\/1280","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs"}],"about":[{"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/types\/docs"}],"author":[{"embeddable":true,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1280"}],"version-history":[{"count":6,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs\/1280\/revisions"}],"predecessor-version":[{"id":8876,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs\/1280\/revisions\/8876"}],"up":[{"embeddable":true,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs\/603"}],"next":[{"title":"Agency Solution","link":"https:\/\/wiki.pontiac.media\/?docs=white-label\/master-agency-solution","href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs\/3739"}],"wp:attachment":[{"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1280"}],"wp:term":[{"taxonomy":"doc_tag","embeddable":true,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=%2Fwp%2Fv2%2Fdoc_tag&post=1280"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}