{"id":12240,"date":"2026-01-13T16:00:35","date_gmt":"2026-01-13T16:00:35","guid":{"rendered":"https:\/\/wiki.pontiac.media\/?docs=platform-updates\/new-features\/january-2026\/platform-fee-metric"},"modified":"2026-01-13T16:04:06","modified_gmt":"2026-01-13T16:04:06","slug":"platform-fee-metric","status":"publish","type":"docs","link":"https:\/\/wiki.pontiac.media\/?docs=platform-updates\/new-features\/january-2026\/platform-fee-metric","title":{"rendered":"Platform Fee Metric"},"content":{"rendered":"\n<p>Release Date: January 13th, 2026<\/p>\n\n\n\n<p>In Custom Reporting, Platform Fee has been added as a selectable metric. The Platform Fee represents the portion of spend retained by the platform as margin. This metric provides increased transparency into fee structure and cost breakdowns within reporting.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"690\" height=\"1024\" src=\"https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2026\/01\/Screenshot-2026-01-13-080127-690x1024.png\" alt=\"\" class=\"wp-image-12242\" srcset=\"https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2026\/01\/Screenshot-2026-01-13-080127-690x1024.png 690w, https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2026\/01\/Screenshot-2026-01-13-080127-202x300.png 202w, https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2026\/01\/Screenshot-2026-01-13-080127-768x1140.png 768w, https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2026\/01\/Screenshot-2026-01-13-080127.png 783w\" sizes=\"auto, (max-width: 690px) 100vw, 690px\" \/><\/figure>\n","protected":false},"author":17,"featured_media":0,"parent":12238,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","doc_tag":[],"class_list":["post-12240","docs","type-docs","status-publish","hentry","no-post-thumbnail"],"comment_count":0,"_links":{"self":[{"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs\/12240","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs"}],"about":[{"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/types\/docs"}],"author":[{"embeddable":true,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/users\/17"}],"replies":[{"embeddable":true,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=12240"}],"version-history":[{"count":1,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs\/12240\/revisions"}],"predecessor-version":[{"id":12243,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs\/12240\/revisions\/12243"}],"up":[{"embeddable":true,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs\/12238"}],"next":[{"title":"Reach and Frequency Report Update","link":"https:\/\/wiki.pontiac.media\/?docs=platform-updates\/new-features\/january-2026\/reach-and-frequency-report-update","href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs\/12252"}],"wp:attachment":[{"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=12240"}],"wp:term":[{"taxonomy":"doc_tag","embeddable":true,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=%2Fwp%2Fv2%2Fdoc_tag&post=12240"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}