{"id":1190,"date":"2021-01-06T16:19:56","date_gmt":"2021-01-06T16:19:56","guid":{"rendered":"https:\/\/wiki.pontiac.media\/?page_id=1190"},"modified":"2023-08-11T20:55:29","modified_gmt":"2023-08-11T20:55:29","slug":"native-specs","status":"publish","type":"docs","link":"https:\/\/wiki.pontiac.media\/?docs=new-test-section\/creatives\/creative-specs\/native-specs","title":{"rendered":"Native Specs"},"content":{"rendered":"\n

Native Format A<\/h4>\n\n\n\n
Title <\/td>25 character max<\/td><\/tr>
Body <\/td>300 character max<\/td><\/tr>
Call to Action<\/td>25 character max<\/td><\/tr>
Icon aspect ratio <\/td>1:1<\/td><\/tr>
Image aspect ratio <\/td>1.91:1<\/td><\/tr>
Image size <\/td>1200×627<\/td><\/tr>
Image file size <\/td>200kb max<\/td><\/tr>
Image file format<\/td>JPG, GIF, PNG<\/td><\/tr>
Click URL <\/td>URL landing page (matches \u201csponsored by\u201d brand)<\/td><\/tr>
Sponsored by: <\/td>25 character max<\/td><\/tr>
Placement <\/td>Triplelift, LiveIntent*, Sharethrough, Microsoft, MSN<\/td><\/tr><\/tbody><\/table>
*body must be less than 90 characters for LiveIntent<\/figcaption><\/figure>\n\n\n\n
<\/div>\n\n\n\n

Native Format B<\/h4>\n\n\n\n
Title <\/td>60 Character Max (35-45 preferred)<\/td><\/tr>
Image size <\/td>1000×750<\/td><\/tr>
Image file size <\/td>150kb max<\/td><\/tr>
Image file format<\/td>JPG, GIF, PNG<\/td><\/tr>
Click URL <\/td>URL landing page (matches \u201csponsored by\u201d brand)<\/td><\/tr>
Sponsored by: <\/td>40 character max<\/td><\/tr>
Placement <\/td>Taboola<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n
<\/div>\n\n\n\n

Native Format C<\/h4>\n\n\n\n
Title <\/td>60 Character Max (40 preferred)<\/td><\/tr>
Image Aspect Ratio<\/td>1.91:1<\/td><\/tr>
Image size <\/td>1200×627<\/td><\/tr>
Image file size <\/td>200kb max<\/td><\/tr>
Image file format<\/td>JPG, GIF, PNG<\/td><\/tr>
Click URL <\/td>URL landing page (matches \u201csponsored by\u201d brand)<\/td><\/tr>
Sponsored by: <\/td>25 character max<\/td><\/tr>
Placement <\/td>Outbrain<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n
<\/div>\n\n\n
Native Format D:<\/h5>\n\n\n
Title <\/td>25 Character Max<\/td><\/tr>
Body<\/td>300 Character Max<\/td><\/tr>
Icon Aspect Ratio<\/td>1:1<\/td><\/tr>
Click URL <\/td>URL landing page (matches \u201csponsored by\u201d brand)<\/td><\/tr>
Sponsored by: <\/td>25 character max<\/td><\/tr>
Placement <\/td>Microsoft Outlook, MSN, EDGE<\/td><\/tr><\/tbody><\/table><\/figure>\n","protected":false},"author":1,"featured_media":0,"parent":283,"menu_order":3,"comment_status":"closed","ping_status":"closed","template":"","doc_tag":[],"class_list":["post-1190","docs","type-docs","status-publish","hentry","no-post-thumbnail"],"comment_count":0,"_links":{"self":[{"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs\/1190","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs"}],"about":[{"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/types\/docs"}],"author":[{"embeddable":true,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1190"}],"version-history":[{"count":4,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs\/1190\/revisions"}],"predecessor-version":[{"id":9018,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs\/1190\/revisions\/9018"}],"up":[{"embeddable":true,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs\/283"}],"next":[{"title":"Audio Specs","link":"https:\/\/wiki.pontiac.media\/?docs=new-test-section\/creatives\/creative-specs\/audio-specs","href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs\/1192"}],"prev":[{"title":"HTML5 Specs","link":"https:\/\/wiki.pontiac.media\/?docs=new-test-section\/creatives\/creative-specs\/html5-specs-2","href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs\/1188"}],"wp:attachment":[{"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1190"}],"wp:term":[{"taxonomy":"doc_tag","embeddable":true,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=%2Fwp%2Fv2%2Fdoc_tag&post=1190"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}