{"id":11767,"date":"2025-09-03T16:12:49","date_gmt":"2025-09-03T16:12:49","guid":{"rendered":"https:\/\/wiki.pontiac.media\/?docs=ctv-documentation\/campaigns-2\/campaign-performance-tab\/bid-data"},"modified":"2026-10-08T20:46:30","modified_gmt":"2026-10-08T20:46:30","slug":"bid-data","status":"publish","type":"docs","link":"https:\/\/wiki.pontiac.media\/?docs=ctv-documentation\/campaigns-2\/campaign-performance-tab\/bid-data","title":{"rendered":"Bid Data"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">The <strong>Bid Data<\/strong> section provides a near-real-time view of Campaign bidding activity and helps show how inventory progresses from eligibility through delivery.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"561\" src=\"https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2025\/09\/Screenshot-2026-10-08-124125-1024x561.png\" alt=\"\" class=\"wp-image-16187\" srcset=\"https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2025\/09\/Screenshot-2026-10-08-124125-1024x561.png 1024w, https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2025\/09\/Screenshot-2026-10-08-124125-300x164.png 300w, https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2025\/09\/Screenshot-2026-10-08-124125-767x420.png 767w, https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2025\/09\/Screenshot-2026-10-08-124125-1536x841.png 1536w, https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2025\/09\/Screenshot-2026-10-08-124125.png 1966w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Use the <strong>Time Frame<\/strong> filter to view data for <strong>15 minutes, 1 hour, 12 hours, or 1 day<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Available metrics include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Eligible Requests:<\/strong> Bid requests that meet the applicable Campaign and Line Targeting requirements.<\/li>\n\n\n\n<li><strong>Bids:<\/strong> Bids submitted on Eligible Requests.<\/li>\n\n\n\n<li><strong>Imps:<\/strong> Confirmed Impressions resulting from won auctions.<\/li>\n\n\n\n<li><strong>Confirmed Spend:<\/strong> Spend associated with confirmed Impressions.<\/li>\n\n\n\n<li><strong>Avg Eligible Lines:<\/strong> Average number of Lines eligible to compete for the same inventory.<\/li>\n\n\n\n<li><strong>Competitive Position:<\/strong> Relative competitive position of eligible Lines. Values closer to <strong>1<\/strong> indicate a stronger position.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Hover over the charts to view the exact timestamp and metric value for a specific point in time.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Use Bid Data to identify where delivery may be restricted across the bidding flow:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Eligible Requests \u2192 Bids \u2192 Impressions \u2192 Confirmed Spend<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For detailed definitions, interpretation guidance, and troubleshooting recommendations, see <a href=\"https:\/\/wiki.pontiac.media\/?docs=ctv-documentation\/troubleshooting\/bid-data\">Bid Data<\/a>.<\/p>\n","protected":false},"author":6,"featured_media":0,"parent":10093,"menu_order":1,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_is_vendor_doc":"0","footnotes":""},"doc_tag":[],"class_list":["post-11767","docs","type-docs","status-publish","hentry","no-post-thumbnail"],"comment_count":0,"_links":{"self":[{"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs\/11767","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs"}],"about":[{"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/types\/docs"}],"author":[{"embeddable":true,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=11767"}],"version-history":[{"count":4,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs\/11767\/revisions"}],"predecessor-version":[{"id":16188,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs\/11767\/revisions\/16188"}],"up":[{"embeddable":true,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs\/10093"}],"next":[{"title":"Bid\/Imp Ratios","link":"https:\/\/wiki.pontiac.media\/?docs=ctv-documentation\/campaigns-2\/campaign-performance-tab\/bid-imp-ratios","href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs\/11765"}],"prev":[{"title":"Campaign Metrics","link":"https:\/\/wiki.pontiac.media\/?docs=ctv-documentation\/campaigns-2\/campaign-performance-tab\/campaign-metrics","href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs\/10280"}],"wp:attachment":[{"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=11767"}],"wp:term":[{"taxonomy":"doc_tag","embeddable":true,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=%2Fwp%2Fv2%2Fdoc_tag&post=11767"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}