{"id":11349,"date":"2025-06-10T22:08:26","date_gmt":"2025-06-10T22:08:26","guid":{"rendered":"https:\/\/wiki.pontiac.media\/?docs=platform-updates\/new-features\/june-2025\/art-audience-research-downloadable-tables"},"modified":"2025-06-18T20:44:07","modified_gmt":"2025-06-18T20:44:07","slug":"art-audience-research-downloadable-tables","status":"publish","type":"docs","link":"https:\/\/wiki.pontiac.media\/?docs=platform-updates\/new-features\/june-2025\/art-audience-research-downloadable-tables","title":{"rendered":"ART Audience Research Downloadable Tables"},"content":{"rendered":"\n<p>Release Date: June 10th, 2025<\/p>\n\n\n\n<p>On the ART Platform, users can download two Audience Research tables:&nbsp;&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Top Pixel Load Data: Shows ZIP codes with the highest pixel activity, along with associated census data, providing insight into your current audience.&nbsp;<\/li>\n\n\n\n<li>Lookalike Audience Data: Highlights ZIP codes with similar census characteristics to your existing audience, enabling data-driven expansion into high-potential areas.&nbsp;&nbsp;<\/li>\n<\/ul>\n\n\n\n<p>These downloads can support smarter audience targeting and more strategic campaign planning.&nbsp;<\/p>\n\n\n\n<p><\/p>\n","protected":false},"author":17,"featured_media":0,"parent":11284,"menu_order":-1,"comment_status":"closed","ping_status":"closed","template":"","doc_tag":[],"class_list":["post-11349","docs","type-docs","status-publish","hentry","no-post-thumbnail"],"comment_count":0,"_links":{"self":[{"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs\/11349","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs"}],"about":[{"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/types\/docs"}],"author":[{"embeddable":true,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/users\/17"}],"replies":[{"embeddable":true,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=11349"}],"version-history":[{"count":2,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs\/11349\/revisions"}],"predecessor-version":[{"id":11582,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs\/11349\/revisions\/11582"}],"up":[{"embeddable":true,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs\/11284"}],"next":[{"title":"Deals Table Sort Filtering","link":"https:\/\/wiki.pontiac.media\/?docs=platform-updates\/new-features\/june-2025\/deals-table-sort-filtering","href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs\/11347"}],"prev":[{"title":"PG Campaign Updates","link":"https:\/\/wiki.pontiac.media\/?docs=platform-updates\/new-features\/june-2025\/pg-campaign-updates","href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs\/11609"}],"wp:attachment":[{"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=11349"}],"wp:term":[{"taxonomy":"doc_tag","embeddable":true,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=%2Fwp%2Fv2%2Fdoc_tag&post=11349"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}