{"id":11092,"date":"2025-05-20T19:58:23","date_gmt":"2025-05-20T19:58:23","guid":{"rendered":"https:\/\/wiki.pontiac.media\/?docs=platform-updates\/new-features\/november-2024\/expired-audience-behavior"},"modified":"2025-05-20T19:58:54","modified_gmt":"2025-05-20T19:58:54","slug":"expired-audience-behavior","status":"publish","type":"docs","link":"https:\/\/wiki.pontiac.media\/?docs=platform-updates\/new-features\/november-2024\/expired-audience-behavior","title":{"rendered":"Expired Audience Behavior"},"content":{"rendered":"\n<p>On the bidder, when a user associates an expired audience to a Campaign or Line, the names are greyed out in the Audience dropdown section. This applies to all audience types: ART, contextual, custom, and third-party.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"280\" src=\"https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2025\/05\/image-4-1024x280.png\" alt=\"\" class=\"wp-image-11093\" srcset=\"https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2025\/05\/image-4-1024x280.png 1024w, https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2025\/05\/image-4-300x82.png 300w, https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2025\/05\/image-4-768x210.png 768w, https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2025\/05\/image-4-1536x420.png 1536w, https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2025\/05\/image-4.png 1631w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n","protected":false},"author":17,"featured_media":0,"parent":11076,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","doc_tag":[],"class_list":["post-11092","docs","type-docs","status-publish","hentry","no-post-thumbnail"],"comment_count":0,"_links":{"self":[{"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs\/11092","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs"}],"about":[{"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/types\/docs"}],"author":[{"embeddable":true,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/users\/17"}],"replies":[{"embeddable":true,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=11092"}],"version-history":[{"count":1,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs\/11092\/revisions"}],"predecessor-version":[{"id":11094,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs\/11092\/revisions\/11094"}],"up":[{"embeddable":true,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs\/11076"}],"wp:attachment":[{"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=11092"}],"wp:term":[{"taxonomy":"doc_tag","embeddable":true,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=%2Fwp%2Fv2%2Fdoc_tag&post=11092"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}