{"id":10771,"date":"2025-04-07T21:19:08","date_gmt":"2025-04-07T21:19:08","guid":{"rendered":"https:\/\/wiki.pontiac.media\/?docs=ctv-documentation\/reporting\/standard-reporting\/foot-traffic"},"modified":"2026-09-04T21:45:37","modified_gmt":"2026-09-04T21:45:37","slug":"foot-traffic","status":"publish","type":"docs","link":"https:\/\/wiki.pontiac.media\/?docs=ctv-documentation\/reporting\/standard-reporting\/foot-traffic","title":{"rendered":"Foot Traffic"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">The <strong>Foot Traffic<\/strong> section provides performance and validation details for each configured Location.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"3143\" height=\"1185\" src=\"https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2025\/04\/Screenshot-2025-04-07-144144.png\" alt=\"\" class=\"wp-image-10780\" srcset=\"https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2025\/04\/Screenshot-2025-04-07-144144.png 3143w, https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2025\/04\/Screenshot-2025-04-07-144144-300x113.png 300w, https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2025\/04\/Screenshot-2025-04-07-144144-1024x386.png 1024w, https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2025\/04\/Screenshot-2025-04-07-144144-768x290.png 768w, https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2025\/04\/Screenshot-2025-04-07-144144-1536x579.png 1536w, https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2025\/04\/Screenshot-2025-04-07-144144-2048x772.png 2048w\" sizes=\"auto, (max-width: 3143px) 100vw, 3143px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Available metrics include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Location ID:<\/strong> The unique identifier assigned to the Location.<\/li>\n\n\n\n<li><strong>Location Name:<\/strong> The name assigned to the Location.<\/li>\n\n\n\n<li><strong>Type:<\/strong> The Location type, such as Address.<\/li>\n\n\n\n<li><strong>Active Status:<\/strong> Indicates whether the Location is <strong>Active<\/strong> or <strong>Inactive<\/strong>.<\/li>\n\n\n\n<li><strong>Validation Status:<\/strong> Indicates whether the Location is <strong>Valid<\/strong> or <strong>Invalid<\/strong>.<\/li>\n\n\n\n<li><strong>Attributed Visitors:<\/strong> The number of users who were served an Ad from the Campaign and subsequently visited the Location during the selected Reporting Interval.<\/li>\n\n\n\n<li><strong>Average Daily Visitors:<\/strong> The average number of total visitors recorded at the Location per day during the selected Reporting Interval. This metric can help confirm that the Location is receiving visitor activity. If no visitors are recorded, review the Location setup or contact your Account Manager or the Help Center for assistance.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Select the <strong>Download<\/strong> icon next to the search bar to export the table as a CSV file.<\/p>\n","protected":false},"author":17,"featured_media":0,"parent":10231,"menu_order":9,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_is_vendor_doc":"0","footnotes":""},"doc_tag":[],"class_list":["post-10771","docs","type-docs","status-publish","hentry","no-post-thumbnail"],"comment_count":0,"_links":{"self":[{"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs\/10771","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs"}],"about":[{"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/types\/docs"}],"author":[{"embeddable":true,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/users\/17"}],"replies":[{"embeddable":true,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=10771"}],"version-history":[{"count":5,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs\/10771\/revisions"}],"predecessor-version":[{"id":15220,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs\/10771\/revisions\/15220"}],"up":[{"embeddable":true,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs\/10231"}],"next":[{"title":"Geo","link":"https:\/\/wiki.pontiac.media\/?docs=ctv-documentation\/reporting\/standard-reporting\/geo","href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs\/10773"}],"prev":[{"title":"App","link":"https:\/\/wiki.pontiac.media\/?docs=ctv-documentation\/reporting\/standard-reporting\/app","href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs\/11049"}],"wp:attachment":[{"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=10771"}],"wp:term":[{"taxonomy":"doc_tag","embeddable":true,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=%2Fwp%2Fv2%2Fdoc_tag&post=10771"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}