{"id":10569,"date":"2025-04-02T21:00:53","date_gmt":"2025-04-02T21:00:53","guid":{"rendered":"https:\/\/wiki.pontiac.media\/?docs=ctv-documentation\/lines\/create-a-line\/line-pixels"},"modified":"2026-10-08T18:05:24","modified_gmt":"2026-10-08T18:05:24","slug":"line-pixels","status":"publish","type":"docs","link":"https:\/\/wiki.pontiac.media\/?docs=ctv-documentation\/lines\/create-a-line\/line-pixels","title":{"rendered":"Line Pixels"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Pixels can be managed at the Line level when different Lines within a Campaign require different Pixel configurations.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Best Practice:<\/strong> When the same Pixel or Pixels apply across multiple Lines, manage them at the <strong>Campaign level<\/strong>. This makes the Pixel setup easier to review in the UI because all associated Pixels can be viewed and managed in one place across the Campaign\u2019s Lines.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Reporting is not affected by whether the Pixel is associated at the Campaign or Line level; users can still select the applicable Pixels in reporting. The Campaign-level recommendation is primarily for easier setup, maintenance, and visibility.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Use Line-level Pixel management when a Pixel should apply only to a specific Line or when different Lines require different Pixel configurations.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pixels must first be created under the Line\u2019s Advertiser. Pixels cannot be created or edited directly from the Line.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">If <strong>Manage Pixels<\/strong> is enabled on the parent Campaign, Pixels are managed at the Campaign level and cannot be associated independently at the Line level. See <strong>Campaign Pixels<\/strong> for Campaign-level setup.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"2287\" height=\"910\" src=\"https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2025\/04\/Screenshot-2025-04-04-123203.png\" alt=\"\" class=\"wp-image-10594\" srcset=\"https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2025\/04\/Screenshot-2025-04-04-123203.png 2287w, https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2025\/04\/Screenshot-2025-04-04-123203-300x119.png 300w, https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2025\/04\/Screenshot-2025-04-04-123203-1024x407.png 1024w, https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2025\/04\/Screenshot-2025-04-04-123203-768x306.png 768w, https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2025\/04\/Screenshot-2025-04-04-123203-1536x611.png 1536w, https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2025\/04\/Screenshot-2025-04-04-123203-2048x815.png 2048w\" sizes=\"auto, (max-width: 2287px) 100vw, 2287px\" \/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\">Associate Pixels to a Line<\/h4>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Open the applicable <strong>Line<\/strong> and select <strong>Edit<\/strong>.<\/li>\n\n\n\n<li>Navigate to the <strong>Pixels<\/strong> section.<\/li>\n\n\n\n<li>Select <strong>Associate Pixel<\/strong>.<\/li>\n\n\n\n<li>Select the green plus sign <strong>(+)<\/strong> next to the applicable Pixel or Pixels.\n<ul class=\"wp-block-list\">\n<li>To remove an associated Pixel, use the red minus sign <strong>(\u2212)<\/strong>.<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li>Review the associated Pixels and close the <strong>Associate Pixel<\/strong> window.<\/li>\n\n\n\n<li>Select <strong>Submit<\/strong> to save the Line.<\/li>\n<\/ol>\n\n\n\n<p class=\"wp-block-paragraph\">For information on creating, editing, and managing Pixels, see the <a href=\"https:\/\/wiki.pontiac.media\/?docs=ctv-documentation\/pixels\">Pixels<\/a> documentation.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For Campaign-level Pixel management, see <strong><a href=\"https:\/\/wiki.pontiac.media\/?docs=ctv-documentation\/campaigns-2\/create-a-campaign\/campaign-pixels\">Campaign Pixels<\/a><\/strong>.<\/p>\n","protected":false},"author":17,"featured_media":0,"parent":10499,"menu_order":7,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_is_vendor_doc":"0","footnotes":""},"doc_tag":[],"class_list":["post-10569","docs","type-docs","status-publish","hentry","no-post-thumbnail"],"comment_count":0,"_links":{"self":[{"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs\/10569","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs"}],"about":[{"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/types\/docs"}],"author":[{"embeddable":true,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/users\/17"}],"replies":[{"embeddable":true,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=10569"}],"version-history":[{"count":4,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs\/10569\/revisions"}],"predecessor-version":[{"id":16067,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs\/10569\/revisions\/16067"}],"up":[{"embeddable":true,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs\/10499"}],"prev":[{"title":"Line Audiences","link":"https:\/\/wiki.pontiac.media\/?docs=ctv-documentation\/lines\/create-a-line\/line-audiences","href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs\/10567"}],"wp:attachment":[{"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=10569"}],"wp:term":[{"taxonomy":"doc_tag","embeddable":true,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=%2Fwp%2Fv2%2Fdoc_tag&post=10569"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}