{"id":10170,"date":"2025-03-31T21:24:01","date_gmt":"2025-03-31T21:24:01","guid":{"rendered":"https:\/\/wiki.pontiac.media\/?docs=ctv-documentation\/inventory\/inventory-lists\/site-lists"},"modified":"2026-09-04T22:40:20","modified_gmt":"2026-09-04T22:40:20","slug":"site-lists","status":"publish","type":"docs","link":"https:\/\/wiki.pontiac.media\/?docs=ctv-documentation\/inventory\/inventory-lists\/site-lists","title":{"rendered":"Site Lists"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>Site Lists<\/strong> are used to group website domains for targeting across Campaigns and Lines. They are intended for <strong>Web inventory<\/strong> and can be applied as either an <strong>Allow List<\/strong> or <strong>Block List<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">If no Site List is applied, domain targeting remains open by default, subject to any other Campaign or Line targeting settings.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"2282\" height=\"1147\" src=\"https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2025\/03\/Screenshot-2025-03-31-142254.png\" alt=\"\" class=\"wp-image-10176\" srcset=\"https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2025\/03\/Screenshot-2025-03-31-142254.png 2282w, https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2025\/03\/Screenshot-2025-03-31-142254-300x151.png 300w, https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2025\/03\/Screenshot-2025-03-31-142254-1024x515.png 1024w, https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2025\/03\/Screenshot-2025-03-31-142254-768x386.png 768w, https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2025\/03\/Screenshot-2025-03-31-142254-1536x772.png 1536w, https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2025\/03\/Screenshot-2025-03-31-142254-2048x1029.png 2048w\" sizes=\"auto, (max-width: 2282px) 100vw, 2282px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Create Custom Site Lists:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Navigate to the <strong>Inventory<\/strong> tab. <\/li>\n\n\n\n<li>Select <strong>New Site List<\/strong>. <\/li>\n\n\n\n<li>Name the new Site List.<\/li>\n\n\n\n<li>Enter each website on a new line.\n<ul class=\"wp-block-list\">\n<li>Note that the URL should include top-level domain, second-level domain, and subdomains if applicable. URLs should not include the scheme, such as https:\/\/, or subdirectories.<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li>Once saved, the Site List will automatically become available under the Campaign and Line <strong>Targeting<\/strong> menu:\n<ul class=\"wp-block-list\">\n<li>Dropdown List &gt; Inventory &gt; Site Lists<\/li>\n\n\n\n<li>The list can then be applied as an <strong>Allow List<\/strong> or <strong>Block List<\/strong>.<\/li>\n<\/ul>\n<\/li>\n<\/ol>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"481\" src=\"https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2025\/03\/Screenshot-2026-09-03-133628-1024x481.png\" alt=\"\" class=\"wp-image-14982\" srcset=\"https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2025\/03\/Screenshot-2026-09-03-133628-1024x481.png 1024w, https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2025\/03\/Screenshot-2026-09-03-133628-300x141.png 300w, https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2025\/03\/Screenshot-2026-09-03-133628-767x360.png 767w, https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2025\/03\/Screenshot-2026-09-03-133628.png 1419w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">For guidance on using Site Lists with App Lists and different Inventory Types, see the <strong>Site and App List Targeting<\/strong> section: <a href=\"https:\/\/wiki.pontiac.media\/?docs=ctv-documentation\/inventory\/inventory-lists\/overview\">Inventory Overview<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"author":17,"featured_media":0,"parent":10163,"menu_order":1,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_is_vendor_doc":"0","footnotes":""},"doc_tag":[],"class_list":["post-10170","docs","type-docs","status-publish","hentry","no-post-thumbnail"],"comment_count":0,"_links":{"self":[{"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs\/10170","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs"}],"about":[{"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/types\/docs"}],"author":[{"embeddable":true,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/users\/17"}],"replies":[{"embeddable":true,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=10170"}],"version-history":[{"count":8,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs\/10170\/revisions"}],"predecessor-version":[{"id":14994,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs\/10170\/revisions\/14994"}],"up":[{"embeddable":true,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs\/10163"}],"next":[{"title":"App Lists","link":"https:\/\/wiki.pontiac.media\/?docs=ctv-documentation\/inventory\/inventory-lists\/app-lists","href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs\/10171"}],"prev":[{"title":"Inventory Lists Overview","link":"https:\/\/wiki.pontiac.media\/?docs=ctv-documentation\/inventory\/inventory-lists\/inventory-lists-overview","href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs\/14990"}],"wp:attachment":[{"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=10170"}],"wp:term":[{"taxonomy":"doc_tag","embeddable":true,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=%2Fwp%2Fv2%2Fdoc_tag&post=10170"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}