{"id":10085,"date":"2025-03-31T20:03:31","date_gmt":"2025-03-31T20:03:31","guid":{"rendered":"https:\/\/wiki.pontiac.media\/?docs=ctv-documentation\/campaigns-2\/create-a-campaign\/campaign-pacing-dayparts"},"modified":"2026-10-08T18:05:28","modified_gmt":"2026-10-08T18:05:28","slug":"campaign-pacing-dayparts","status":"publish","type":"docs","link":"https:\/\/wiki.pontiac.media\/?docs=ctv-documentation\/campaigns-2\/create-a-campaign\/campaign-pacing-dayparts","title":{"rendered":"Campaign Pacing &amp; Dayparts"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Use Campaign-level Pacing &amp; Dayparts when the same pacing strategy and Daypart schedule should apply across all Lines within the Campaign.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">When <strong>Manage Dayparts<\/strong> is enabled in Campaign Setup, the Campaign controls Pacing &amp; Dayparts for its Lines.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"391\" src=\"https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2025\/03\/Screenshot-2025-03-28-144019-1024x391.png\" alt=\"\" class=\"wp-image-10145\" srcset=\"https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2025\/03\/Screenshot-2025-03-28-144019-1024x391.png 1024w, https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2025\/03\/Screenshot-2025-03-28-144019-300x114.png 300w, https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2025\/03\/Screenshot-2025-03-28-144019-768x293.png 768w, https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2025\/03\/Screenshot-2025-03-28-144019-1536x586.png 1536w, https:\/\/wiki.pontiac.media\/wp-content\/uploads\/2025\/03\/Screenshot-2025-03-28-144019-2048x781.png 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">To configure Campaign-level Pacing &amp; Dayparts:<\/p>\n\n\n\n<ol start=\"1\" class=\"wp-block-list\">\n<li>Open the applicable Campaign and select <strong>Edit<\/strong>.<\/li>\n\n\n\n<li>Confirm <strong>Manage Dayparts<\/strong> is enabled in Campaign Setup.<\/li>\n\n\n\n<li>Navigate to the <strong>Pacing &amp; Dayparts<\/strong> section.<\/li>\n\n\n\n<li>Configure the applicable pacing and Daypart settings.<\/li>\n\n\n\n<li>Select <strong>Submit<\/strong> to save the Campaign.<\/li>\n<\/ol>\n\n\n\n<p class=\"wp-block-paragraph\">Campaign-level settings can include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Daily Pacing Type<\/li>\n\n\n\n<li>Primetime or Custom pacing curves<\/li>\n\n\n\n<li>Apply Curve to All Days<\/li>\n\n\n\n<li>Catch-up ASAP<\/li>\n\n\n\n<li>Daypart in User Time Zone<\/li>\n\n\n\n<li>Dayparts<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">These settings are evaluated using the Campaign\u2019s selected <strong>Pacing Time Zone<\/strong>, except when <strong>Daypart in User Time Zone<\/strong> is enabled for Daypart eligibility.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For detailed definitions, setup instructions, pacing behavior, and US national best practices, see <strong><a href=\"https:\/\/wiki.pontiac.media\/?docs=ctv-documentation\/pacing-dayparts\">Pacing &amp; Dayparts<\/a><\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">If different Lines require different pacing strategies or Daypart schedules, leave <strong>Manage Dayparts<\/strong> disabled and configure Pacing &amp; Dayparts at the Line level instead.<\/p>\n","protected":false},"author":17,"featured_media":0,"parent":10074,"menu_order":6,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_is_vendor_doc":"0","footnotes":""},"doc_tag":[],"class_list":["post-10085","docs","type-docs","status-publish","hentry","no-post-thumbnail"],"comment_count":0,"_links":{"self":[{"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs\/10085","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs"}],"about":[{"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/types\/docs"}],"author":[{"embeddable":true,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/users\/17"}],"replies":[{"embeddable":true,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=10085"}],"version-history":[{"count":11,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs\/10085\/revisions"}],"predecessor-version":[{"id":15989,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs\/10085\/revisions\/15989"}],"up":[{"embeddable":true,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs\/10074"}],"next":[{"title":"Campaign Flights","link":"https:\/\/wiki.pontiac.media\/?docs=ctv-documentation\/campaigns-2\/create-a-campaign\/campaign-flights","href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs\/10089"}],"prev":[{"title":"Campaign Pixels","link":"https:\/\/wiki.pontiac.media\/?docs=ctv-documentation\/campaigns-2\/create-a-campaign\/campaign-pixels","href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=\/wp\/v2\/docs\/10087"}],"wp:attachment":[{"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=10085"}],"wp:term":[{"taxonomy":"doc_tag","embeddable":true,"href":"https:\/\/wiki.pontiac.media\/index.php?rest_route=%2Fwp%2Fv2%2Fdoc_tag&post=10085"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}