{"id":10077,"date":"2025-03-31T20:00:11","date_gmt":"2025-03-31T20:00:11","guid":{"rendered":"https:\/\/wiki.pontiac.media\/?docs=ctv-documentation\/campaigns-2\/create-a-campaign\/campaign-targeting"},"modified":"2026-10-08T18:05:28","modified_gmt":"2026-10-08T18:05:28","slug":"campaign-targeting","status":"publish","type":"docs","link":"https:\/\/wiki.pontiac.media\/?docs=ctv-documentation\/campaigns-2\/create-a-campaign\/campaign-targeting","title":{"rendered":"Campaign Targeting"},"content":{"rendered":"\n

Campaign-level Targeting applies shared targeting requirements across every Line in the Campaign. Use it only when the selected criteria should apply universally. Campaign and Line Targeting are evaluated together. An impression must satisfy the applicable criteria at both levels.<\/p>\n\n\n\n

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To configure Campaign Targeting:<\/p>\n\n\n\n

    \n
  1. Create a new Campaign or open an existing Campaign.<\/li>\n\n\n\n
  2. Select Edit<\/strong>.<\/li>\n\n\n\n
  3. Navigate to the Targeting<\/strong> section.<\/li>\n\n\n\n
  4. Select Edit Targeting<\/strong>. <\/li>\n\n\n\n
  5. Configure the applicable targeting options.<\/li>\n\n\n\n
  6. Select Save<\/strong>.<\/li>\n\n\n\n
  7. Submit the Campaign when finished.<\/li>\n<\/ol>\n\n\n\n

    Campaign Targeting is organized into the following sections:<\/p>\n\n\n\n