The Pontiac platform is a simple, straightforward interface designed for all users, including those new to programmatic advertising. If you choose to activate and manage your own campaigns, you will pay a fully transparent 20% software license fee on all media purchased through the platform and all other applicable fees as detailed in the ‘Pricing’ section. You will have full control of all aspects of your campaigns and you will be assigned an Account Manager who can answer any questions along the way.
Pontiac Intelligence offers a managed service solution in which one of our experienced Account Managers can manage your campaigns for you. Your Account Manager will advise on campaign strategies, execute and optimize all line items, and provide weekly reporting and insights. Pricing is set on a flat rate CPM basis, and all pricing and terms are governed by a signed Media Plan and Terms & Conditions.